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Amazon Air Expands, FedEx And UPS May Suffer

Amazon aims to compete with FedEx and UPS in the logistics and shipping industry. That’s what analysts told CNBC after Amazon Air recently expanded to 50 planes and announced it will open a $1.5 billion air hub in Northern Kentucky in 2021. Amazon is handling up to 26% of its own shipping, meaning FedEx, UPS and the U.S. Postal Service are losing a portion of Amazon’s business. FedEx says it’s not worried, but Morgan Stanley reports the major shippers have already lost 2% revenue to Amazon Air. (Published on Feb 16, 2019 )

www.netkaup.is

www.nco.is

AT&T-Time Warner Deal Thoughts at WSJD Live this week

Top Executives Weigh In on AT&T-Time Warner Deal

op Executives Weigh In on AT&T-Time Warner Deal

http://www.wsj.com/video/wsjdlive-execs-innovators-celebs-fun-and-sun/82160B34-8F

Top executives who spoke at WSJD Live this week, from Netflix’s Reed Hastings to Microsoft’s Satya Nadella, offered their thoughts on the AT&T-Time Warner merger.

Pinterest Inc. Chief Executive Ben Silbermann on Wednesday ruled out an initial public offering any time soon while the social-media site focuses on building out its core advertising business.

Bitcoin : Las Vegas developer selling his $7.85 million mansion In Las Vegas for Bitcoin?

“WHAT MAKES ANYTHING VALUABLE ?  IT’S WHAT PEOPLE WANT.”

bitcoin house still
By Adrianne Jeffries on  Email @adrjeffries
The largest transaction ever completed in Bitcoin, the virtual currency that approximates cash on the internet, was for $1 million worth of computer hardware. That’s impressive for a currency that’s only been around since 2009, but Jack Sommer hopes to top it — by a lot. The casino owner-turned-developer is selling his 25,000-square foot Las Vegas mansion for $7.85 million, and he’s willing to accept the whole sum in Bitcoin.

“It’s very volatile, and of course… there is a lot of speculation,” Sommer says, referring to the wild price swings that have made some traders rich. “But there seems to be a growing amount of trade and commerce involving Bitcoin as well. So it gives me the confidence that we can accept it as a viable currency.”

Two of Sommers’ seven children have been investing in Bitcoin since around 2010, the very early days of the experimental currency. They convinced their father that the fundamentals were sound even though the currency jumped from around $20 in early 2013 to more than $1,000 by the end of the year. “My kids started picking them up at $5 and then they went to over $1,000 and they were making all this money,” Sommer’s wife Laura says. “What makes gold valuable? What makes a diamond valuable? What makes anything valuable? It’s what people want.”

“WHAT MAKES ANYTHING VALUABLE? IT’S WHAT PEOPLE WANT.”

 

 

 

 

 

 

 

 

 

 

Bitcoin is not backed by any nation; its exact origins are unknown. Some governments have passively sanctioned it, others have stayed silent, and China has banned its use. Bitcoin is also far from mature. It’s designed to have a total supply of 21 million bitcoins, but only about half of those have entered circulation so far.

There is also the matter of the transaction itself. The Bitcoin protocol is designed so that anyone can transfer any number of bitcoins to another person directly, without any third parties or fees — it’d be like handing over a suitcase with $7.85 million in cash. That won’t fly with a large real estate transaction — taxes and brokers’ fees must be paid in dollars and there is normally a 30-day escrow period, an eternity in the volatile Bitcoin market.

In order to accommodate the oddball currency, Sommer expects he would write a contract denominated in US dollars with reference to the equivalent amount in Bitcoin as well as a minimum and maximum range in order to hedge against wild price changes. Other than that, it wouldn’t be much different than accepting euro or yen for the house.

 

 

 

 

 

 

THE GESTURE IS A BIT OF A STUNT

The gesture is a bit of a marketing stunt — since advertising the Bitcoin angle, the Sommers have been swamped with interest from media and, to a lesser degree, potential buyers. They have had some Bitcoiners “sniffing around,” including one who was interested in paying in a mix of currencies, which the Sommers are perfectly happy with. “It could be a blend,” Jack says. “Part cash, part bit. Why not?”

Sommer is bullish on Bitcoin, but he’s also cautious. “I intend to eliminate the risks to the greatest extent possible,” he says. Keeping that much money in Bitcoin would be too risky because of the chance of government interference or a market crash, so Sommer plans to convert the majority of the sum into dollars and keep perhaps $100,000 or more in Bitcoin for speculative purposes.

He’s not actually the first to offer real estate for Bitcoin; one Canadian woman offered her home fo$1 million in the virtual currency and another Canadian man offered his home for $395,000 in Bitcoin. Bitcoin is increasingly accepted by merchants around the world, including two Vegas casino hotels, Richard Branson’s commercial space flight ventureVirgin Galactic, and at least one college. Still, it’s far from mainstream.

“It’s actually good that not that many people know about it, because that means there are many more people who are going to know about it,” Sommer says. “I think that it is graduating to become a trend. And hopefully it will sustain itself — at least until we sell the house.”

NCO eCommerce,   www.netkaup.is

 

 

Lady Gaga received The LennonOno Grant for Peace Award today in Reykjavik, 9th of Okt. 2012

www.netkaup.is

LennonOno Grant For Peace Award in Harpa

This Lady is a big success running the social media and online marketing strategies.

Lady GaGa says that she doesn’t see herself as being a big success despite her worldwide popularity.

LennonOno Grant For Peace Award – Reykjavik The 9th of Oct. 2012

 

In Memoriam :

John Lennon                                                             George Harrison

9 October 1940 – 8 December 1980         25 February 1943 – 29 November 2001

Lady Gaga    –    www.netkaup.is   –    LennonOno Grant For Peace Award 2012

Touchscreen Tech Is This The Future? A Day Made of Glass 2 – New Video

Gorilla Glass manufacturer Corning has unveiled a follow-up YouTube video to its wildly successful “A Day Made of Glass,” providing another look into what the future could be like with the growth of glass touchscreen interfaces, from innovative chalkboards and activity tables in classrooms to uses for it in hospitals.

Corning released two versions of “A Day Made of Glass 2″ — one with a narrator and another, abbreviated version without commentary — the video follows the life of young Amy and her family as they go through their day using various products made of glass. Amy does classwork on a glass tablet, controls the temperature of the car from the backseat and even attends a field trip at the Redwood Forrest with an interactive signage that brings learning to life. Her teacher also works with students on interactive touchscreen activity tables. Corning expects these activity tables to be rolled out in the near future.

Last year’s video, which followed the same family, brought in over 17 million hits on YouTube and left many in awe of Corning’s interpretation of what’s possible with photovoltaic glass, LCD TV glass, architectural display and surface glass, among others.

However, many left comments on YouTube asking which technology is actually possible with today’s resources and pricing. This time around, though, new technologies and applications are highlighted, such as glass tablets, multitouch-enabled desks, solar panels, augmented reality, electronic medical records and anti-microbial medical equipment.

Corning may be making headlines these days for its Gorilla Glass product — a super-strong, lightweight glass which can withstand drops and mistreatment — but it’s hardly a new company and no stranger to innovation. In fact, the 160-year-old business even worked with Thomas Edison to create inexpensive glass for his lightbulbs.

However, Corning noted at the press screening that there are several challenges the company is facing this year, largely due to lower LCD glass prices, higher corporate tax rates and declining equity earnings, which have combined to lower Corning’s profitability.

Although LCD glass sales are likely to be flat through 2014, the company said it will remain profitable and continue to generate large amounts of cash. Last week, Corning announced that it raked in record 2011 sales of $7.9 billion and plans to grow profits to $10 billion by 2014.

The company also recently announced that it is joining forces with Samsung Mobile to manufacture Lotus Glass for Galaxy-branded smartphones and Super OLED TVs. Corning’s ultra-slim, eco-friendly Lotus Glass is known for strong performance and withstanding higher-processing temperatures.

Although Corning’s first “A Day Made of Glass” video was unveiled a week ago this year, Corning’s vice chairman and CFO James Flaws told Mashable that he couldn’t comment on whether or not the clips will become an annual tradition.

03.02. 2012 by  www.netkaup.is

Netkaup – Netræn Markaðssetning 2012

Smelltu á linkinnFrank Kern





Frank Kern presents The State Of The Internet for the year 2012

Netræn Markaðssetning   –  Staða mála í ársbyrjun 2012   – Frank Kern

I      Netræn Markaðssetning :

Varan –  Markaðssetning  – Tæknileg atriði.
II     Auglýsingar :

How to Convert Paid Advertising into Traffic

Tungumál enska

http://www.netkaup.is/

Apple Introducing: iOS 5 – iCloud – Steve Jobs Funniest Joke ?

Apple – Introducing iOS 5

http://youtu.be/LLJIef-e-7g

Apple – Introducing iCloud

http://youtu.be/DCjeSNomXrU

Steve Jobs Funniest Joke ?

Apple  –  www.netkaup.is

Top 10 tips for improving your PPC landing pages. “Think humans and the robots will follow”: Hugsaðu vel um fólk !

Posted 17 November 2011 14:24pm by Arianne Donoghue

As Econsultancy highlighted earlier this month, Google has introduced the most significant changes to its PPC algorithm for some time.

We’re all aware of how important click-through rates are in determining your Quality Score but Google’s recent update now places greater emphasis on the importance of landing pages.

Alongside the undoubted effect such pages can have on improving conversion rate we’ve compiled Top Ten Tips for anyone looking to either build or choose the best possible landing pages for their campaigns.


1. Provide the best experience

We like to use the phrase, “think humans and the robots will follow”. This means providing the best possible experience for your users in terms of site navigation and usage etc.

Speed is becoming a growing factor not only in the Google algorithm (see this post from Matt Cutts last year) but tests by Google and by Amazon indicate users are increasingly using speed as a determining factor in where to purchase.

You can see how fast your site loads on Google’s Developers site.

2. Would you buy from you?

Get someone impartial to take a look at your site, what does it communicate in the first three to five seconds? Does it give a feeling of trust? Is your brand immediately obvious? What about purpose?

Without these things being clear you’ll struggle to achieve the conversion rates you want.

3. Make it clear

Are you using call-to-action buttons and images to make it clear what you want the users to do? Do you want them to call you, send an enquiry, make a purchase or all three?

Clarity on the desired action will help maximise conversion rates and make your site more effective.

4. Make it easy

Once you’ve made it clear to users what you want from them, make it easy for them to take that course of action. If you want them to buy something, make the purchase journey as simple and straightforward as possible by making calls to action obvious, keeping the basket/checkout process hassle-free and ensuring that any other information they might need (such as returns, FAQs etc) is easily available.

5. Fulfil the promise

Be sure to think about what users might have had in mind when they clicked on your ad. Did you promise a special offer? A certain product? Make sure that you confirm whatever expectations might have been set before.

Disappoint them and they will be sure to leave.

6. Synchronicity

From keyword, to the ad, through the landing page, your messaging and tone of voice must be consistent. This will help very early on to build trust and set expectations, improving the possibility of conversion.

7. Be specific

Always be as specific as possible. If the user is searching for a particular product then deep-link them to specific product pages. Admittedly, this is not always possible, but the ability to save user’s valuable clicks will reap rewards.

The fewer clicks it takes to get to a conversion, the more conversions you’ll get.

8. Keep It Simple, Stupid

Of course, the K.I.S.S. principle was always going to feature somewhere. Finding a balance between this and tip seven is tricky but, it can be done. Don’t worry about filling every available space.

Sometimes leaving the important elements with room to stand out is the best design decision you can make.

9. Use dynamic keywords

Trial the use of dynamic keywords on your landing page. This allows you to get away with creating fewer versions of a page and using a field in the referring URL to populate text on the page.

You’ll then create super relevant pages that can help boost quality score and cut the minimum CPCs required to participate in the auction. After introducing dynamic keywords for one of our clients we’ve found that the average minimum CPC was cut by half. It also has the added benefit of making your site appear more relevant once a user clicks through.

10. Why me

Be sure to tell your customers why you should buy from them, rather than someone else. It’s not enough to assume that they know – and even if they did, a reminder of your USPs and stand-out qualities is no bad thing.

Of course, this list isn’t exhaustive but, when you start to get things right the results will be obvious. Allied to improvements in conversion rates, the cost savings generated via relevancy and improved Quality Scores will have the combined effect of making your campaigns exponentially more efficient.

If you have any other tips to share we’d love to hear them.

www.netkaup.is      http://econsultancy.com/

The final word on Steve Jobs comes from his sister :

…Death didn’t happen to Steve, he achieved it.

OP-ED CONTRIBUTOR
One more thing

The final word on Steve Jobs comes from his sister, the novelist Mona Simpson. Simpson remembers her brother as a man motivated by love and beauty, who threw himself into everything — even his final moments — with remarkable energy. “He was working at this, too. Death didn’t happen to Steve, he achieved it,” she writes.

A Sister’s Eulogy for Steve Jobs

By MONA SIMPSON
The New York Times – Published: October 30, 2011

I grew up as an only child, with a single mother. Because we were poor and because I knew my father had emigrated from Syria, I imagined he looked like Omar Sharif. I hoped he would be rich and kind and would come into our lives (and our not yet furnished apartment) and help us. Later, after I’d met my father, I tried to believe he’d changed his number and left no forwarding address because he was an idealistic revolutionary, plotting a new world for the Arab people.

Even as a feminist, my whole life I’d been waiting for a man to love, who could love me. For decades, I’d thought that man would be my father. When I was 25, I met that man and he was my brother.

By then, I lived in New York, where I was trying to write my first novel. I had a job at a small magazine in an office the size of a closet, with three other aspiring writers. When one day a lawyer called me — me, the middle-class girl from California who hassled the boss to buy us health insurance — and said his client was rich and famous and was my long-lost brother, the young editors went wild. This was 1985 and we worked at a cutting-edge literary magazine, but I’d fallen into the plot of a Dickens novel and really, we all loved those best. The lawyer refused to tell me my brother’s name and my colleagues started a betting pool. The leading candidate: John Travolta. I secretly hoped for a literary descendant of Henry James — someone more talented than I, someone brilliant without even trying.

When I met Steve, he was a guy my age in jeans, Arab- or Jewish-looking and handsomer than Omar Sharif.

We took a long walk — something, it happened, that we both liked to do. I don’t remember much of what we said that first day, only that he felt like someone I’d pick to be a friend. He explained that he worked in computers.

I didn’t know much about computers. I still worked on a manual Olivetti typewriter.

I told Steve I’d recently considered my first purchase of a computer: something called the Cromemco.

Steve told me it was a good thing I’d waited. He said he was making something that was going to be insanely beautiful.

I want to tell you a few things I learned from Steve, during three distinct periods, over the 27 years I knew him. They’re not periods of years, but of states of being. His full life. His illness. His dying.

Steve worked at what he loved. He worked really hard. Every day.

That’s incredibly simple, but true.

He was the opposite of absent-minded.

He was never embarrassed about working hard, even if the results were failures. If someone as smart as Steve wasn’t ashamed to admit trying, maybe I didn’t have to be.

When he got kicked out of Apple, things were painful. He told me about a dinner at which 500 Silicon Valley leaders met the then-sitting president. Steve hadn’t been invited.

He was hurt but he still went to work at Next. Every single day.

Novelty was not Steve’s highest value. Beauty was.

For an innovator, Steve was remarkably loyal. If he loved a shirt, he’d order 10 or 100 of them. In the Palo Alto house, there are probably enough black cotton turtlenecks for everyone in this church.

He didn’t favor trends or gimmicks. He liked people his own age.

His philosophy of aesthetics reminds me of a quote that went something like this: “Fashion is what seems beautiful now but looks ugly later; art can be ugly at first but it becomes beautiful later.”

Steve always aspired to make beautiful later.

He was willing to be misunderstood.

Uninvited to the ball, he drove the third or fourth iteration of his same black sports car to Next, where he and his team were quietly inventing the platform on which Tim Berners-Lee would write the program for the World Wide Web.

www.netkaup.is

Ísjakinn sem TITANIC (hagkerfi heimsins) stefnir á.

Ísjakinn sem TITANIC ( hagkerfi heimsins ) stefnir á.

Þilfarsstólar, Titanic og embættismenn í flokkum að leita að björgunarhring. Það er sökkvandi tilfinning.

Vegna sérhyggju, ágirndar og græðgi getur heilt hagkerfi sokkið til botns.

Heimild :  Nouriel

Hverju á að bjarga og hver á að borga reikninginn í ESB bankahruni?
Svipuð staða kom upp hjá bönkum á Íslandi haustið 2008
www.netkaup.is

Iceland: Unique Beer – Einstök Ölgerð www.netkaup.is – One World

Jack Sichterman is inspired by Iceland  –  Unique Beer – Einstök Ölgerð – One World

Unique Culture    –    Best Water in the World     –    Creative People   –   Great Business Partners

You see our Packaging, Our Beer and our Product……   www.netkaup.is

On 3 March 2011 Invest in Iceland and Promote Iceland organised a meeting for Italian Investors in Rome. The President of Iceland, Mr. Ólafur Ragnar Grímsson, was in Rome on an official visit  and was invited to meet the investors. Here are some excerpts from his speech.

Click on the link  :   http://vimeo.com/23641134

www.netkaup.is


Netkaup með 4G (fjórðu kynslóðar) tækni. Samtenging á upplýsingatækni, snjallsíma og vörudreifingu

Meðfylgjandi myndskeið  sýnir netkaup, framþróun og breytingar sem nú eru að eiga sér stað í viðskiptaaðferðum smásöluverslunar.  Stóra spurningin er; hversu hratt munu netkaup af  þessum toga ná að sanna gildi sitt með aukinni hagkvæmni og festast í sessi ?   Netkaup, sem aðferð í viðskiptum, þróast hratt með stöðugt fullkomnari hætti nýrrar tækni.
Helsti kosturinn við netkaup er aukinn tímasparnaður og nákvæmari viðskipti.   www.netkaup.is

“Thank You Steve Jobs.” Mourning the loss of a visionary & a legend. www.netkaup.is

Steve Jobs  1955 – 2011

Kindle Fire TV Commercial—Amazon’s New Kindle Ad for the new tablet computer

http://youtu.be/_hg7bYEZ6e8

http://youtu.be/jUtmOApIslE

Meet the all-new Kindle Fire—a Kindle for movies, music, apps, games, reading & more. Only $199.

www.netkaup.is

kindlekey2If Amazon’s new slew of keyboard-less Kindlesleaves you feeling frightened and confused, you’ve still got time to pick up one of their soon-to-be classic models. The 3rd generation Kindle (which has been retroactively renamed the “Kindle Keyboard”) is enjoying a bit of a price drop on Amazon.com as we speak.The Kindle Keyboard with Special Offers has dipped from its usual price down to $99, while the spiffy 3G version is currently selling for $139. Given that the newly-announced Kindle with Special Offers is already available for a remarkable $79, only hardcore keyboard fanatics need apply.

The new Kindle’s price point was clearly intended to move units like crazy, so one has to wonder why the discount on the previous model wasn’t more drastic. It seems possible that Amazon could slash prices closer to the holiday season in an attempt to own to the eReader market at all price points, but that would likely jeopardize sales of newer models.

Amazon could also be running low enough on existing Kindle stock that they’re in no rush to sell through them. Why sell a perfectly good Kindle for something like $50 when warehouse space isn’t an issue and people are more than happy to pay $99?

This is all speculation of course, but the point remains: those of you who prefer your Kindles with keyboards may want to head over to Amazon and check things out. After all, who knows how many more they have to sell?

www.netkaup.is

Freddie Mercury (Queen) The Great Pretender From 5th of Sept. 1946 to 24th of November 1991

Freddie Mercury   –   www.netkaup.is

I´m the great pretender

The Show Must Go On

Happy Birthday !

Freddie Mercury was born Farrokh Bulsara on Thursday September 5th 1946 on the small spice island of Zanzibar. His parents, Bomi and Jer Bulsara, were both Parsee (Persian).

In our hearts FOREVER!

Queen – Love of My Life

Richard Branson Necker Island interview. What makes a successful entepreneur ?

With Joe Polish, Yanik Silver and Marie Forleo.   Jun 15, 2011

1  What is the absolute key ?

2  How  to be a good delegator ?

3  How to make a difference ?

4   How to start a business ?

5  With modern communication why should you have  to get stuck in an office ?

6  Remember to have fun while taking part in the action.

7  When marketing something the most important is the product itself ?

www.netkaup.is

Cannes Lions 2011: Lessons Learned The future will be social, digital, and out of control—but there will be rosé. www.netkaup.is

Smelltu hér : http://www.adweek.com/video/advertising-branding/cannes-lions-2011-lessons-learned-133082?auto

CANNES has changed.  This year feels very different.  It´s so much less about film and television work.  Everybody is here.  The digital companies, the advertisers, the media companies, brands like APPLE, FACEBOOK, GOOGLE & TWITTER.  The digital companies are leading the change.   The future is “awesome”.

The Cannes Consensus        –        www.netkaup.is


Snjöll markaðssetning með Facebook í 5 skrefum fyrir blog:

5 Step Facebook Marketing Strategy

Written by jeffbullas – View Comments

Categories: FacebookFacebook Marketing

Bloggers are starting to wake up to the fact that a Facebook page is now a necessity for marketing their brand and spreading their ideas to a global audience.Facebook is often seen as a the marketing channel that in the majority is mainly used by B2C brands which focus on consumers.

It is only recently that bloggers have started to embrace Facebook as a legitimate marketing platform for engaging and selling their services and products and communicate with their fans and followers.

Dont miss out on the following information steps !

Make sure you check out !  Click the link below:

http://www.jeffbullas.com/2011/06/13/how-to-create-a-5-step-facebook-marketing-strategy-for-your-blog/

Yours For Online Profits !

www.netkaup.is

Heineken beinir auglýsingum að ungum netverjum

ADVERTISING Heineken Aims Its Ads at Young Digital Devotees

Varðandi breytingar á áfengislögum :

Það er bannað að banna auglýsingar á áfengi á EES svæðinu.  Um það atriði gekk dómur í Svíþjóð fyrir par árum.

Aðgerðir og skilaboð fyrir upplýsta umræðu, um áfengismál og mögulegar breytingar, eru nauðsynleg.

Hvernig má koma upplýsingum á framfæri til neytenda varðandi hvað ber að varast varðandi neyslu áfengra drykkja.  Bann á áfengis auglýsingum kemur í veg fyrir að þær mikilvægu upplýsingar nái til fólks.

Í dag hafa samfélagsmiðlar Facebook, YouTube o. fl. tekið við af sjónvarpi varðandi dreifingu á ýmis konar auglýsingaefni meðal annars hvað þetta tiltekna mál varðar.

Um frekari upplýsingar smellið á :

http://www.nytimes.com/2011/05/26/business/media/26adco.html

www.netkaup.is

Lady Gaga worldwide popularity

Lady GaGa says that she doesn’t see herself as being a big success despite her worldwide popularity.

SEO says this Lady is a big success running the social media and online marketing strategies.

Lady Gaga    –    Bad Romance           www.netkaup.is

Brand-New Manly Man Freshens Up Old Spice Campaign By Tim Nudd April 20 2011 Advertising & Branding

Smellið á linkinn :

http://www.adweek.com/adfreak/brand-new-manly-man-freshens-old-spice-campaign-130808

www.netkaup.is

Brand-New Manly Man Danger Zone line

Old Spice Danger Zone line gefur tóninn fyrir sumarið og ýmislegt fleira.

Gleðilegt sumar !

“Er Pabbi Facebook tannlæknir” ?!

Smile

Meet Edward Zuckerberg, tech-savvy dentist (and Mark’s father)

Edward Zuckerberg, who taught his son programming on the family’s Atari 800, runs a dental office with Internet TV, iPods for patients and an implant fabrication machine. And he uses a little marketing tool called Facebook….

Smellið á linkinn: http://www.latimes.com/news/nationworld/columnone/la-fi-zuckerberg-father-20110330,0,6179989,full.story

www.netkaup.is

Samfélagsmiðlar : Mesta bylting sem orðið hefur í markaðsmálum og menningu fyrirtækja fyrr og síðar

Úr fyrirlestri Andrésar Jónssonar um social media ( 1 af 3 ) .wmv

Leyndarmálið við markaðssetningu á netinu ?

 

Anik Singal reveals whether all the stuff he “sells” is just B.S. and he’s actually HIDING the “REAL” secrets just for him and his buddies.

Leyndarmálið á bak við markaðssetningu á netinu er : Mikil vinna & ekki gefast upp.

Netkaup – Úr sólkerfum himnanna – Stærðareiningar :

Flutningstími á netrænum upplýsingum í framtíðinni mun skipta miklu máli.

Hraði ljóssins (mesti þekkti hraði) er ákveðin hindrun.

Hraðinn er ekki  nægur ef við gefum okkur að maðurinn ætli sér að eiga rafræn samskipti í rauntíma yfir langar vegalengdir himingeimsins.

Samanburður, á stærð þekktra fyrirbæra himingeimsins er fróðlegur.  Sjá meðfylgjandi dæmi .

Richard Branson on Taking Chances

Richard Branson: Innovation

By Richard Branson |   December 27, 2010

The celebrated entrepreneur shares his advice on following your dreams and why he always challenges conventional wisdom.

Editor’s Note: Entrepreneur Richard Branson regularly shares his business experience and advice with readers. What follows is the latest edited round of insightful responses. Ask him a question and your query might be the inspiration for a future column.

Australians are a natural market for all things Virgin. They share the sense of fun and the entrepreneurial spirit that motivates my companies. Maybe that’s why I get a lot of questions from Down Under. Here are some recent ones.

Q: I don’t have enough confidence to give up my career in banking and follow my dream of starting a business as a personal trainer. Should I continue with banking since I am still somewhat enjoying it? ~ Leon Belobrov, Australia

A: When you decide to pursue an entrepreneurial venture, you have to confront your doubts and fears; sometimes you just have to go for it. Many times I have hesitated before launching a new venture or investment, even after my team and I have vetted it and we’re ready to go ahead. I’m lucky that I have a great network of friends and advisers to take soundings from.

If you believe that your personal training business can succeed, draw up a short plan describing how it would be different from other such businesses, how you would build it up and attract customers. Discuss this plan with trusted friends or advisers (make sure you ask people individually, and not as a group). Collecting and acting on this feedback is a crucial step before launching any business.

I can’t help you make this decision without knowing more about your situation. However, I can tell you that when I have to decide whether or not to go ahead with a new venture, I have often found that intuition is my best guide. What does your intuition tell you? If you decide to go ahead, be prepared for a bumpy ride. Most entrepreneurs fail the first time they enter a market – or at the very least have to recover from a tricky scrape.

Q. Do you believe a company’s purpose – why employees do what they do – is more or less important than the way they do it? ~ Bec Kennedy, Australia

A: I have long felt that a business cannot simply work if no care and attention is paid to its staff, customers and environment. It may bring in money for a short while, but I doubt it will be sustainable. Being efficient, effective and profitable are important goals for any company. But doing business in a responsible and fair way is just as important, if not more so, in the long run. This is what will engage and motivate your employees to be more effective and deliver better service, which in turn will encourage customers to come back and spend money with you. This virtuous circle will continuously improve your business.

Q: What one piece of invaluable, golden advice could you offer a 27-year-old aspiring businessman? ~ Drue Schofield, Brisbane, Australia

A: Follow your heart; do something you are really passionate about. The Virgin businesses that have done well over the years have always been the ones where we came up with an idea that everyone in the company really cared about and was committed to. The sales figures usually proved our point later.

Q: Virgin Atlantic provides a great example of how technical operations staff in their behind-the-scenes role can work with employees on the front lines serving customers. What’s the best way to ensure alignment of such diverse roles and responsibilities? ~ Anne Wilson, Australia

A: I have always challenged the accepted wisdoms of any industry we have gone into, and we try to encourage our CEOs and staff to do so as well – especially, to see things from the customer’s perspective. You can see this in the touches that differentiate our airline – the limos to the airport, the lounge at the airport, even the ice cream we offer customers when they are watching movies. A lot of these ideas bubble up from within because we ask our senior team, marketing people, engineers and, most importantly, the cabin crew to contribute ideas and help keep our service fresh and innovative.

Questions from readers will be answered in future columns. Please send them to BransonQuestions@Entrepreneur.com. Please include your name and country in your question.

Netkaup – Merking hugtaksins í daglegri umræðu

Netkaup

Netkaup  – Merking hugtaksins  í daglegri umræðu

Netkaup er íslenskt hugtak,  sem lýsir tiltekinni  viðskipta framkvæmd á internetinu.  Sbr. enska hugtakið:  Internet  (online) business.  Hugtakið netkaup snertir upplýsingagjöf, kaup og sölu á netinu.

Netkaup eru stunduð í viðskiptalegum tilgangi á rafrænan hátt ýmist gegn gjaldi eða með rafrænni færslu án endurgjalds.  Hugtakið netkaup í íslensku máli er táknrænt fyrir ákveðna aðgerð og um leið lýsandi fyrir hin nýju tækifæri samtímans.

Aukin áhrif netkaupa birtast í sífellt vaxandi fjölda viðskipta og tilboða á  netinu.  Fyrirtæki bjóða margs konar vörur og þjónustu með rafrænum og gagnvirkum  hætti.  Einstaklingar nýta sér ný tækifæri netsins með auknum samskiptum innbyrðis.

Þróun í verslun og viðskiptum á internetinu hefur verið hröð.  Rafrænar vörur og netkaup hafa rutt brautina og skapað rekstrargrundvöll margs konar tækninýjunga og nýsköpunar.

Netræn (nútíma) samskipti byggjast  á rafrænum tölvusamskiptum og/eða  nýjustu farsímatækni.

Netkaup skapa framfarir og breytingar á ýmsum sviðum. Ýmsar opinberar stofnanir efla samkeppni  í reksti og  auka hagkvæmni með netkaupum.

Greiðsla netkaupa er ýmist framkvæmd ;  með greiðslukorti, með greiðslu póstkröfu  eða með beinni millifærslu af bankareikningi.

Traust og trúverðugleiki skiptir miklu máli fyrir netkaup.

Skjótvirkur flutningur vörunnar er mjög mikilvægur og stuðlar að eflingu viðskipta yfir netið.

Helstu ókostir við netkaup eru sjálfsafgreiðsla í stað lifandi þjónustu.  Þessir ókostir geta leitt til óöryggis hjá viðskiptavinum.  Ýmsar leiðir má fara til að bæta úr þessu.  Það er  t.d. nokkuð algengt varðandi netkaup á dýrum vörum  að viðskiptavinur óskar eftir sérstakri (auka) staðfestingu símleiðis samhliða rafrænni staðfestingu á netinu.   Mörg netfyrirtæki  notafæra sér þetta tækifæri.  Þau líta á símasambandið við viðskiptavininn sem einstakt auglýsingatækifæri sem ávallt ber að nýta til að efla samskipti, þjónustu og traust.

www.netkaup.is

Nco online  –  4U

Do Your Affiliate Marketing Efforts Float Or Sink? By Kristy Taylor

You may already be knee deep in affiliate marketing but how are your commissions faring? Could you do with a few tips and tricks to help float your bank balance?

Affiliate marketing is a very popular way of making money online, and almost anyone can do it. If you’ve already taken the plunge and have a good handle on the workings of this occupation, then fantastic, that’s great. But if you’re new or would like to perk up your bottom line and your way of doing things, here are a few ideas for you.

Try to pick a niche that isn’t already saturated. With a slightly narrower niche you won’t have as much competition. Browse the marketplaces at Clickbank.com and Paydotcom.com for products that fit your niche. You can also give Amazon.com a try, but their commission level is much lower than what you’ll find at either of the first two websites.

When you have decided on a product that fits your niche, just building a website or blog that briefly mentions the product and links to it may not cut it. The search engines like pages with lots of relevant and fresh content on them. If you aren’t able to add fresh content, consider adding a feedback form so your visitors can leave messages. These messages will mostly be about the product and will in turn become new content. In other words, nice fresh relevant content.

Don’t rely on one main website sending you traffic, like an article directory for example. They may be a very popular free article site, but there are many others out there. You can also sign up for free accounts at places like Squidoo.com, Yola.com, Knol.google.com, and Hubpages.com, and add your own content with your links pointing to your main website. This will help boost your page rank.

The content you create doesn’t have to be just articles. You can also write reviews and press releases, and don’t forget complaints. Complaints get searched on a lot and you could get a lot of traffic by writing a review that starts out as a complaint but ends on a more positive note about the product. Many people research a product before buying and use search terms like “product + scam or review or bad” etc… so be sure to add these keywords if you want to target that traffic.

Offer a freebie if people sign up to your list so you can keep marketing to them if they don’t buy the first time. Some product creators offer banners and a variety of text adverts you can use to attract buyers, and sometimes they also have excerpts of the actual product that you can give away to get signups. Ask the product creator if you can brand the excerpt with your affiliate link.

If you’re not good at creating any type of content and don’t want to add a feedback form to your website, you can buy articles that have been ghostwritten for you to use instead. You can ask for these articles to be written about a particular product or subject and which keywords you want included. You could also add your affiliate link to some of these articles and offer an e-course for signups.

There are so many more things you could be doing to help your website get more traffic and ultimately make more and higher commissions. Try to think outside the box, remembering that not all methods are right for all marketers. And be sure to keep paddling away otherwise you’ll likely sink. Trying to keep your head above water is just the start of the game when it comes to affiliate marketing. So stay dry!

Kristy Taylor offers free affiliate training at http://www.AffiliateTrainingClub.com.

Article Source: http://EzineArticles.com/?expert=Kristy_Taylor

Nco online – Internet marketing – Netkaup.is

Netkaup.is – Marketing formula – Nco Online – 4U

Welcome to Netkaup.is :

Online empire success formula 4U !

FREE SURGE ENGINE TRAFFIC, INTERNET MARKETING, SEO, SOCIAL MEDIA,

17 categories of netkaup.is online success.

Netkaup.is  – Marketing formula –  Nco Online – 4U

Internet marketing    : www.netkaup.is : Nco Online – 4U

Upplýsingagjöf  &  Sala á Internetinu

Netkaup Marketing Formula : A  B  C  D (Tungumál : English & ísl.)

A  The Netkaup  market formula  :   Val á markaði

Interest (passion) + Big competitive market x Data from research tools = Nco niche market

B  The Netkaup product formula :  Val á vöru

Competition research + Type of product x Automated development = Nco product # 1

C  The Netkaup marketing and traffic formula :  Val á markaðssetningu

Free traffic + Paid traffic x Sales funnel = Nco building sales

D  The Netkaup list formulaViðskiptamannahópur

Leads list + customer list x strategic promotions = Nco Diversify & explore revenue

What is Netkaup.is  ?     Why build Netkaup  –   Nco Online –  4U ?

Netkaup.is stendur fyrir upplýsingagjöf,  kaup og sölu á internetinu  –  Nco Online – 4U

Markaður Netkaup  –  Nco Online er netmarkaður heimsins.  Áætluð tala netverja þar er  1.8 miljarðar manna og fer ört stækkandi.  Tengslanet Netkaup  –   Nco Online og list building  er tengt bæði Evrópu annars vegar og USA hins vegar.

Markmiðið : www.netkaup.is er að skapa aukna umferð (traffic) og stækka viðskiptamannahóp fyrirtækisins Netkaup.is  –  Nco Online – 4U.

Hugtakið Netkaup.is stendur fyrir kaup, sölu og upplýsingagjöf á netinu, undir kjörorðunum

Gefðu   –  Aflaðu  –  Hafðu gaman